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National Survey of New Zealanders Research Completed
Title
National Survey of New Zealanders
Lead Author
Premium Research
Organisation(s)
Department of Conservation
Publication Year
2012
Publisher
Department of Conservation
Contacts
Michael Harbrow
Science & Capability Group, Department of Conservation, Wellington
The National Survey of New Zealanders is an annual tracking survey carried out for the Department of Conservation by Colmar Brunton Research. Aspects of the survey include the New Zealand publics’ engagement and attitudes to conservation, their views on the Department’s performance and their use and enjoyment of public conservation lands and waters.
In 2012 the survey captured the views of 3885 New Zealanders aged 18 years and over through a combination of telephone and online responses. The results of the 2012 survey are detailed in a series of reports prepared by Premium Research Ltd.
Keywords: Outdoor recreation,participation, public perception, public awareness
