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Report examines the impact of sport sponsorship in Australia and New Zealand Research Completed
Title
Report examines the impact of sport sponsorship in Australia and New Zealand
Sponsorship Today has published a detailed analysis of sponsorship in Australian and New Zealand sport; finding that the combined countries’ sports sponsorship spending is US$880 million (AUS$927m).
The report lists and analyses 1,662 deals (1,405 in Australia and 257 in New Zealand) and estimates the value of Australian sponsorship at US$735m (AU$774m) and New Zealand at US$145m (NZ$182m).
