Development of a comprehensive evaluation strategy for displays at Department of Conservation visitor centres Research Completed

Title

Development of a comprehensive evaluation strategy for displays at Department of Conservation visitor centres

Lead Author

Meylan, R.

Organisation(s)

Department of Conservation

Publication Year

1995

Publisher

Department of Conservation

Contacts

Abstract

The purpose of this project was to develop a research methodology which can be used by Department of Conservation staff to achieve an understanding of how visitors use interpretation displays, and the messages that are communicated by them.

To achieve this a variety of research techniques were used in an attempt to understand the visitor’s response to the interpretation displays at Fox Glacier, Haast, North Egmont, Punakaiki and Whakapapa Visitor Centres. This information then became the basis for evaluating the effectiveness of the interpretation displays.

The research methodologies were then reviewed and refined, and recommendations developed for the introduction of a viable evaluation strategy for understanding the visitor’s experience of using Department of Conservation interpretation displays and on-site panels.

From this a Guide – Meylan, 1995, DoC Technical Series No. 9 – has been prepared which explains how Department of Conservation staff can carry out in-house evaluation of interpretation displays and on-site panels at all stages of the design process.

 

Keywords:

Department of Conservation, Information, Displays, Visitors, Tourism

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1263

Added

July 11, 2012